Helly Hansen is looking for a Social Media Manager
PublisertSist oppdatert
Informasjon om stillingen:
Stillingstype: Fast
Arbeidssted: Oslo
Søknadsfrist: 31. mars
Om arbeidsgiver:
Founded in Norway in 1877, Helly Hansen continues to develop professional grade apparel that helps people stay and feel alive. Through insights drawn from living and working in the world’s harshest environments, the company has developed a long list of first-to-market innovations, including the first supple waterproof fabrics more than 140 years ago. Other breakthroughs include the first fleece fabrics in the 1960s, the first technical base layers in the 1970s, made with LIFA® Stay Dry technology, the patented H2Flow? temperature regulating system, and the revolutionary lighter, warmer LIFALOFT? insulation. Building on Helly Hansen’s proprietary HELLY TECH® waterproof/breathable system, the technical outdoor brand has most recently introduced the award-winning LIFA INFINITY PRO? - the company’s most innovative and responsible waterproof/breathable technology to date.Helly Hansen is a leader in technical sailing and performance ski apparel, as well as premium workwear. Its uniforms are worn and trusted by more than 55,000 professionals and can be found on Olympians, National Teams, and at more than 200 ski resorts and mountain guiding operations globally.Helly Hansen’s outerwear, base layers, sportswear and footwear are sold in more than 40 countries around the world and the company is owned by Canadian Tire Corporation (CTC). To learn more about Helly Hansen’s latest collections, visit www.hellyhansen.com
In this role, you’ll be responsible for developing and implementing the social media marketing strategy that supports Helly Hansens growth ambitions. You’ll focus on using paid and organic social media channels to drive awareness of the Helly Hansen brand, acquiring and retaining customers.
You’ll work with key internal and externa partners to build capability in our social platforms and create compelling social first stories that maximizes the potential of our brand assets, including ambassadors, events and sponsorship properties.
Key responsibilities
Develop and implement Helly Hansen's global paid and organic social media strategy
Engage customers to build the Helly Hansen brand and drive acquisition and retention
Define clear and measurable social media KPIs that support commercial growth targets
Evaluate the performance of the channels against these metrics and optimize performance
Partner with internal teams and creative agencies to develop best in class social first content
Work with Regional and Partnership teams to create sports marketing campaigns that enhance the reach of our ambassadors and partnerships
Work with our Community Manager to build the Helly Hansen community & influencer strategy
Build deep relationships with social media platforms to identify new opportunities
Manage and optimize the sports marketing social media budget
Manage the social media agency and third-party platforms for social monitoring and publishing (Smartly, Falcon, Meltwater, Sprout etc)
Manage our social media calendar with input from central, regional and local stakeholders
Promote social media best practices and build the profile of the channel internally and externally
Organizational structure
Reports to: Senior Manager, Performance Marketing Europe
Location: Oslo, Norway
What we are looking for:
5+ years of marketing experience, with at least 3+ in social media management
Experience in driving band, acquisition, and retention metrics through social media channels
In depth knowledge of social media platforms, including Facebook, Instagram, and & TikTok
A creative thinker who can develop and execute highly engaging social media campaigns
Highly organized, managing multiple campaigns/projects at once
A team player who can guide and collaborate with different teams across different disciplines
Strong verbal and written communication skills in English with strong attention to detail
Ability to think strategically, while also executing day-to-day responsibilities
Agency management experience
Experience in using social media tools to manage and analyse channel performance
Experience in sports marketing or an interest in skiing or sailing sports is a plus
Work Environment
Ability to thrive in a lean, high growth environment
Ability to work well across functions, diverse communities, and different time zones
We offer:
A culture that rewards excellence in an exciting phase of growth and new opportunities
An ambitious, dynamic, creative, and international environment
Discounts on great gear
Competitive compensation and benefits, and an active environment with passion for sports
Travel Requirements:Ability to travel, including potential international travel
This position is a full-time employment at our Oslo Headquarters.
Any questions can be directed to khorsle at hellyhansen.com
Application is ONLY accepted in portal(Due to personal data protection rules) and not later than 31 March 2024.
